Listing your business information across the web is a great way to build backlinks that
improve your search engine rankings. However it is crucial to keep your business
information consistent and accurate all across the different directories, websites, blogs
and social media accounts that your business is listed on. Any discrepancies will confuse
the search engines and customers too resulting in poor ranking, negative reviews and lost
credibility.
Here is a list of business information you may need to collect and keep handy to make the
process of submission easy and fast.
1. Business Contact information
Business Owners First and Last Name
Business Owners Gender
Registered business name
Mailing address
City
State
Country
Zip Code
Business telephone number
Business Toll Free Number
Business fax number
Business website URL address
Email Address
Blog URL
Twitter handle
Facebook Page
VOIP Contact
IM Contact
Business operating hours and days
2. Business Description
Primary Business Category
Secondary Business Classification
Business operating hours and days
Business Description
Product and Services Description
Payment Methods available in your business
Languages spoken by your employees
Year Business was founded
Number of business locations
Number of employees
Certification/affiliations
Media files- photos, videos, audio files
Additional Information that you can customize
3. Account information
User name
password
email address
While not every place you intend to list your local business may require all this
information, it helps you to create a detailed profile for other uses such as in business
plans, loan applications, business proposals, newsletters, brochures, catalogs and other
business communications to your customers, suppliers and industry associates. In
addition, having this checklist on hand will help you avoid wasting time collecting your
business information over and over again.