Local business owners who succeed with SEO marketing can compete in an ever-changing marketplace, and can keep their businesses operating and thriving, even during challenging times like these. If you’re new to SEO, it is understandable that you’ll have a lot of questions. When we talk about how SEO works, there is a lot of […]
Category: Social Media
5 Tips to Creating a Successful Facebook Fan page for Your Local Business
In our last article we covered 5 tips to help local business owners create a successful Facebook fanpage. Here are 5 more tips to boost your marketing efforts on this social network. These ones focus on how you engage with your fans. 1. Be Consistent with your participation. This means that you ought to post […]
How Many Friends Do You Have? Facebook Builds Loyalty
Website design software is everywhere, and so are website design companies. You can even design your own website for free, if you so desire, on many different site builders. Considering the many options that exist, it’s completely understandable that small business owners often feel a sense of confusion when it comes to building a website. […]
Email Marketing For Small Business Owners
Who hasn’t been the victim of targeted email marketing, where someone has sold your email address, and all of a sudden, you’re the lucky recipient of things like “Try this little blue pill!” or “Use this credit card – you can’t live without it!” As a small business owner, you certainly don’t want to fall […]
Google Places: A Great Way to Get Your Business Noticed For Free
You know your small business exists. You probably spend a good portion of every day running it! The question is, how can you get people who have never been there before to notice you? Google Places is one great way to do it. Whether you are on a well-traveled corner, or if you’re tucked away […]
Does Your Company Need Social Media Marketing?
You’ve heard all the buzz, and your curiosity has been piqued. What in the world is social media marketing, and, can your company benefit from it? What is Social Media Marketing? In a nutshell, social media marketing is a form of marketing your business via platforms labeled “social media.” Sites like Facebook, Twitter, Foursquare, and […]
An Introduction To Social Video Marketing
What is social video marketing? On the surface, it’s a way to get existing and potential customers to interact with your website. It’s an entertaining way for you to get your message across. At best, it’s a great way to improve your overall SEO picture. Social video marketing is nothing like those old TV commercials […]
Optimize Your Blog For Google: A Guide For New Bloggers
Your small business has finally gone online, and you’re starting to see some success – congratulations! Let’s take a few minutes to discuss blogging as a tool for marketing your products and services. I have found, in talking to business owners, that there is some confusion about blogs – what they are, why they exist, […]
How Can LinkedIn Help Small Businesses?
LinkedIn is a social network that is geared toward linking together small businesses. This network – well over twelve million strong – provides an opportunity for folks to stay in daily and weekly touch with their current clients, as well as their potential clients (leads). Here is a shortlist of the ways that you can […]