Category: Business Skills

How to Make Your Local Business Copywriting Work

As a small business owner, copywriting is one of the most important tools you have at your disposal to get customers to spend money with you and not your competitor. Why? Well because at the end of the day almost all your marketing communication will fail or succeed because of copywriting. So how do you […]

4 Reasons Why Local Business Owners Should Consider Hiring Freelance Copywriters

As a small business owner, you have a lot on your plate. Unlike your corporate counterparts, the average entrepreneur does everything from answering the phones to making sales calls. And when it’s time to make a copy for marketing and PR, local business owners attempt to do this too. But here’s the problem: Most small […]